The Social CEO

Wanna see what a “Social CEO” looks like?

Check out Anand Mahidra’s Twitter profile @anandmahindra. This guy runs a corporation with 140,000 employees, yet he reacts to a single consumer comment like this:

I am in Davos with Roma Balwani, his Director of Communications and she says that the whole company pays close attention to his Twitter stream and this poor guy Vivek sure snapped on the problem!

Well, I’m his 440,390th follower !

 

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