Archive for the ‘Steering the supertanker’ Category

….this man retired from the ring. Still the Greatest!

CSMO as in Chief Social Media Officer or, “who should be put in charge of Social Media in an organization” ? When Forbes chimes in, it means this is no idle question; with budgets increasingly shifting fom the more traditional areas into Digital and Social Media, it’s not a mere question of job title, but [...]

How did this happen? Yesterday I was preaching in the desert, nobody believed a word of what I said, I spent a lot of my time evangelizing. I was a leader. One morning everything changed and now I do not have ONE client who’s not an ardent believer, and I do not meet ONE  person [...]